Sunday, 19 May 2013
audience
Analyse one of your coursework productions in relations to the concept of audience
I will be applying the audience theories to my A2 coursework piece a music video. Our target audience for midnight wanderer was 16-20 year olds of the indie rock sub-genre both men and women. The storyline applied to both men and women as there was a love story for the women and for the men there was a clear storyline in which there was a shoot out a typical scene in any western. We chose the western to base our storyline on as the name midnight wanderer influenced us.
Hartley's theory of needing a target audience to be able to create a project can be applied to our work because if we didn't have a audience base in mind for the song and video we wouldn't of been able to plan and develop our idea to this specific group and it would be too open and confusing about the audience we were targeting with the music and video.
Ien Ang suggests that audiences are become to diversity this can be applied to our work as we had to use a sub-genre of music indie rock to be able to get a wide audience base that could both relate and enjoy the video.
I will be applying the audience theories to my A2 coursework piece a music video. Our target audience for midnight wanderer was 16-20 year olds of the indie rock sub-genre both men and women. The storyline applied to both men and women as there was a love story for the women and for the men there was a clear storyline in which there was a shoot out a typical scene in any western. We chose the western to base our storyline on as the name midnight wanderer influenced us.
Hartley's theory of needing a target audience to be able to create a project can be applied to our work because if we didn't have a audience base in mind for the song and video we wouldn't of been able to plan and develop our idea to this specific group and it would be too open and confusing about the audience we were targeting with the music and video.
Ien Ang suggests that audiences are become to diversity this can be applied to our work as we had to use a sub-genre of music indie rock to be able to get a wide audience base that could both relate and enjoy the video.
Monday, 13 May 2013
Representation
analyse media representation in one of your coursework production
The media product I will be analysing in this will be my AS thriller. Representations of women, men and society can be applied to my work.
Vergers 'men act women appear' theory is challenged in my thriller as both main characters are women and in the opening we only see the man to appear on a picture. Although Gauntlett theory says there are questions about the feminine identity as the main character of the protagonist is a women and looks feminine but acts masculine in multiple ways, such as her strength conforms to Vergers theory. That women have to become masculine in be able to act and move the story along.
this goes against the general stereotype of women we see in most other films as they are just there to be looked at for the 'male gaze'.
Walter Lippmann's theory of needing both binary opposites to create a story that makes sense can be applied as I have the good guy and the bad guy although this is unclear at the beginning to the audience but the story unravels within the film of who's who, this would make the audience want to keep watching to find out more about the characters and there backgrounds.
Chandlers theory of representation of society is constructed and created as hyper real can been seen in the thriller as the car hits the actress although in real life it was staged.
Overall my thriller is not conforming to the typical stereotypes as the main characters are both women and this is not very common within the industry and they are not portrayed as being the sex object just there for the male gaze.
The media product I will be analysing in this will be my AS thriller. Representations of women, men and society can be applied to my work.
Vergers 'men act women appear' theory is challenged in my thriller as both main characters are women and in the opening we only see the man to appear on a picture. Although Gauntlett theory says there are questions about the feminine identity as the main character of the protagonist is a women and looks feminine but acts masculine in multiple ways, such as her strength conforms to Vergers theory. That women have to become masculine in be able to act and move the story along.
this goes against the general stereotype of women we see in most other films as they are just there to be looked at for the 'male gaze'.
Walter Lippmann's theory of needing both binary opposites to create a story that makes sense can be applied as I have the good guy and the bad guy although this is unclear at the beginning to the audience but the story unravels within the film of who's who, this would make the audience want to keep watching to find out more about the characters and there backgrounds.
Chandlers theory of representation of society is constructed and created as hyper real can been seen in the thriller as the car hits the actress although in real life it was staged.
Overall my thriller is not conforming to the typical stereotypes as the main characters are both women and this is not very common within the industry and they are not portrayed as being the sex object just there for the male gaze.
genre
Analyse one of your coursework productions in relations to genre
Genre is there to help to identify media texts in to categories. Lots of genre now have sub-genres, I decided to make a psychological thriller for my AS film opening coursework. As I chose my genre it allowed me to research and find out the nessecary codes and conventions to use to make it look like a typical thriller.
In the opening it needed to be clear that it was a thriller film to do this I followed the necessary codes and conventions conforming to jason mittells theory of them being necessary to be able to categories the film in to a certain genre. As we had to research the many conventions of a thriller we knew we had to include a isolated and dark location where the story started to creating suspense and mystery to the charcters and storyline for it to be convincing.
Steve Neal statement that 'genre is a reptition with an underlying pattern of variations' and that genres have developed over time in to sub-genres can be applied her as the thriller opening is a psychological thriller as it plays with people minds about who is in the right and who is in the wrong although there is a sense of overlapping of other sub-genres such as mystery which are giving to the characters during the opening.
Rick Atlmans theory of the set of pleasures a film can give the audience can definitely be applied to the thriller opening as it would give the audience a intellectual pleasure as at the being it is unclear about who the characters are there motives leaving the audience to make the inital judgement on the charcaters. There will be a sense of emotional pleasure for some of the audience who have experienced being cheated on before as this is the main plot to the story. As well as the viewers being shocked by the initial event of the car crash and the opening sequence giving the audience a visceral pleasure. These will leave the audience with questions of which they will want to carry on watching the film to have the answered.
Metz' stages of transformation of genres there is experimental stage, classic stage, parody stage and deconstruction stage can be applied to my work as I created this during the point in time when the thriller genre was big within the film industry. But within the upcoming years it is most likly to evolve again and adapt to the next audience demand. So although at the moment my opening would be conisdered to be in the classic stage, in time it will ve considered to may be considered to be a parody of other thriller films around at the time.
Genre is there to help to identify media texts in to categories. Lots of genre now have sub-genres, I decided to make a psychological thriller for my AS film opening coursework. As I chose my genre it allowed me to research and find out the nessecary codes and conventions to use to make it look like a typical thriller.
In the opening it needed to be clear that it was a thriller film to do this I followed the necessary codes and conventions conforming to jason mittells theory of them being necessary to be able to categories the film in to a certain genre. As we had to research the many conventions of a thriller we knew we had to include a isolated and dark location where the story started to creating suspense and mystery to the charcters and storyline for it to be convincing.
Steve Neal statement that 'genre is a reptition with an underlying pattern of variations' and that genres have developed over time in to sub-genres can be applied her as the thriller opening is a psychological thriller as it plays with people minds about who is in the right and who is in the wrong although there is a sense of overlapping of other sub-genres such as mystery which are giving to the characters during the opening.
Rick Atlmans theory of the set of pleasures a film can give the audience can definitely be applied to the thriller opening as it would give the audience a intellectual pleasure as at the being it is unclear about who the characters are there motives leaving the audience to make the inital judgement on the charcaters. There will be a sense of emotional pleasure for some of the audience who have experienced being cheated on before as this is the main plot to the story. As well as the viewers being shocked by the initial event of the car crash and the opening sequence giving the audience a visceral pleasure. These will leave the audience with questions of which they will want to carry on watching the film to have the answered.
Metz' stages of transformation of genres there is experimental stage, classic stage, parody stage and deconstruction stage can be applied to my work as I created this during the point in time when the thriller genre was big within the film industry. But within the upcoming years it is most likly to evolve again and adapt to the next audience demand. So although at the moment my opening would be conisdered to be in the classic stage, in time it will ve considered to may be considered to be a parody of other thriller films around at the time.
narrative
apply theories of narrative to one of your coursework productions
The coursework piece I will be applying the theories too is A2 my performance/narrative music video 'midnight wanderer'. The narrative of the story is put in between the performance parts during the song to keep the audiences attentions to get to understand the image of the band and the story. The story in the video is told via a linear narrative, with the equlibruim starting with the bar scene where the good cowboy enters another cowboys territory, with the disequilibrium coming at the bar where a fight breaks out before they get thrown out on to the street, which leads us to the new equilibrium a fight out scene where the good cowboy leaves with the girl.
Propps 8 character theory can be applied to my music video as we have the typical villain who is the bad cowboy, the false hero which is the good cowboy (he's the false hero as he is the one who has come in to the bad guy territory) and the princess which is the barmaid who is the reward for the winner of the shoot out at the end of the video. These three characters can also have kate domaille love triangle theory be applied to them as there is a clear love triangle between the good and bad cowboys and the barmaid as she will go with the winner showing she must equally like them both.
Pam cooks cause and effect theory can be applied to music video as the main cause is the good cowboy enters the bad cowboys territory The cause is the good cowboy at the bar seeing to be hitting on the barmaid (the bad cowboys girl) which then leads to the fight to break out leading to the shoot out.
Claude Levi Strauss theory of binary opposites can be applied to the music video as we witness the battle of the good guy verse the bad guy a typical piece of any storyline. This is the basis of the storyline if we only had one it wouldn't work that's why we need both to have a conflict and narrative to the video among the performance parts.
The narrative techniques of the characters, sequence, and cause and effect is clearly shown in the video and easy for the audience to understand and possibly relate to.
The coursework piece I will be applying the theories too is A2 my performance/narrative music video 'midnight wanderer'. The narrative of the story is put in between the performance parts during the song to keep the audiences attentions to get to understand the image of the band and the story. The story in the video is told via a linear narrative, with the equlibruim starting with the bar scene where the good cowboy enters another cowboys territory, with the disequilibrium coming at the bar where a fight breaks out before they get thrown out on to the street, which leads us to the new equilibrium a fight out scene where the good cowboy leaves with the girl.
Propps 8 character theory can be applied to my music video as we have the typical villain who is the bad cowboy, the false hero which is the good cowboy (he's the false hero as he is the one who has come in to the bad guy territory) and the princess which is the barmaid who is the reward for the winner of the shoot out at the end of the video. These three characters can also have kate domaille love triangle theory be applied to them as there is a clear love triangle between the good and bad cowboys and the barmaid as she will go with the winner showing she must equally like them both.
Pam cooks cause and effect theory can be applied to music video as the main cause is the good cowboy enters the bad cowboys territory The cause is the good cowboy at the bar seeing to be hitting on the barmaid (the bad cowboys girl) which then leads to the fight to break out leading to the shoot out.
Claude Levi Strauss theory of binary opposites can be applied to the music video as we witness the battle of the good guy verse the bad guy a typical piece of any storyline. This is the basis of the storyline if we only had one it wouldn't work that's why we need both to have a conflict and narrative to the video among the performance parts.
The narrative techniques of the characters, sequence, and cause and effect is clearly shown in the video and easy for the audience to understand and possibly relate to.
Sunday, 5 May 2013
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